The introduction
A focused conversation to establish project fit, scope and timing. The call is strictly limited to 15 minutes.
Detailed song reviews and development advice are reserved for a paid strategy session.
Services & workflow
Creative freedom.
Professional structure.
You bring the ambition. I help shape the song, assemble the team and keep the project moving with clear responsibilities from the start.
01
Find the direction
The A&R strategy session
Every enquiry begins with your Artist Intake & Project Brief. Once I’ve reviewed your goals, budget and timeline, we can choose the right starting point.
The deep dive
A dedicated session to assess your material, refine your creative direction and identify practical next steps for your project or target market.
The session fee is confirmed before booking.
02
Bring it to life
Song creation &
executive production
When we decide to work together, I become the creative and organisational lead for the agreed project. The scope is tailored to the song, the artist and the opportunity.
Set the creative brief
We agree the artist’s identity, target market, deliverables and timeline so the team has a shared direction.
Create the song and assemble the team
I write or develop the song, bring in the right collaborators and commission a suitable producer within the approved budget.
Lead production and communication
I coordinate the creative team, track spending and manage feedback. Where relevant, I coordinate broadcaster communication and the contract process with the appropriate parties.
Deliver against the agreed plan
I oversee progress towards the agreed master, submission or release deliverables, keeping decisions and deadlines visible throughout.
Clear budgets. Clear responsibilities.
I lead the project.
You fund the production.
My A&R and executive production fees are agreed separately from third-party production costs.
The client funds producers, engineers, studios and other specialists through an approved project budget. I source and coordinate the team within that budget.
Work begins once the scope, fees and budget are agreed in writing and the required deposits are in place. Deliverables, revision rounds and communication arrangements are defined before production starts.
A purposeful next step
Tell me what you’re
ready to create.
Pitch Your Project A&R calls take place on Tuesdays, Thursdays and Fridays only.